First Heartland Consultants, Inc. Q2 2017 Filing

Filed July 26, 2017

Portfolio Value

$385.8B

Holdings

335

Report Date

Q2 2017

Filing Type

13F-HR

All Holdings (335 positions)

#	Stock	Shares	Value	% Portfolio
1	IEFISHARES	109,239	$11.6B	3.02%
2	—POWERSHARES QQQ TR	83,272	$11.5B	2.97%
3	DONSPDR DOW JONES INDL AVRG ETF	45,945	$9.8B	2.54%
4	AAPLAPPLE INC	67,080	$9.7B	2.50%
5	SHYISHARES	90,983	$7.7B	1.99%
6	VIGVANGUARD SPECIALIZED PORTFOL	82,392	$7.6B	1.98%
7	SPYSPDR S&P 500 ETF TR	29,671	$7.2B	1.86%
8	EFAISHARES	99,151	$6.5B	1.68%
9	EEMISHARES	142,764	$5.9B	1.53%
10	MOALTRIA GROUP INC	71,301	$5.3B	1.38%
11	IVWISHARES	38,382	$5.3B	1.36%
12	AMLPUSDALPS ETF TR	433,435	$5.2B	1.34%
13	USMVISHARES TR	103,534	$5.1B	1.31%
14	—RYDEX ETF TRUST	47,737	$4.4B	1.15%
15	VYMVANGUARD WHITEHALL FDS INC	53,196	$4.2B	1.08%
16	QTECFIRST TR NASDAQ100 TECH INDE	66,106	$4.1B	1.07%
17	—POWERSHARES ETF TR II	94,285	$3.8B	0.98%
18	MGVVANGUARD WORLD FD	53,109	$3.7B	0.95%
19	BRK/BBERKSHIRE HATHAWAY INC DEL	21,401	$3.6B	0.94%
20	TAT&T INC	93,026	$3.5B	0.91%
21	IVEISHARES	33,269	$3.5B	0.91%
22	PFFISHARES	88,372	$3.5B	0.90%
23	SH1USDPROSHARES TR	98,440	$3.3B	0.85%
24	FAIFIRST TR EXCHANGE TRADED FD	130,623	$3.2B	0.84%
25	—POWERSHARES ETF TRUST	181,259	$3.1B	0.79%
26	FTSLFIRST TR EXCHANGE TRADED FD	58,912	$2.9B	0.74%
27	AORISHARES	62,301	$2.7B	0.70%
28	JNJJOHNSON & JOHNSON	20,488	$2.7B	0.70%
29	FDNFIRST TR EXCHANGE TRADED FD	28,609	$2.7B	0.70%
30	EFAVISHARES TR	39,018	$2.7B	0.70%
31	BNDVANGUARD BD INDEX FD INC	32,960	$2.7B	0.70%
32	VTIVANGUARD INDEX FDS	21,309	$2.7B	0.69%
33	IYY*ISHARES TR	21,321	$2.6B	0.67%
34	QQEWFIRST TR NAS100 EQ WEIGHTED	47,712	$2.6B	0.66%
35	IYMISHARES TR	28,149	$2.5B	0.65%
36	—TRINSEO S A	35,920	$2.5B	0.64%
37	IVVISHARES	10,097	$2.5B	0.64%
38	HN9HANESBRANDS INC	101,249	$2.3B	0.61%
39	EEMVISHARES	41,620	$2.3B	0.60%
40	FTXOFIRST TR EXCHANGE TRADED FD	85,197	$2.3B	0.58%
41	IJRISHARES	32,112	$2.3B	0.58%
42	LMBSFIRST TR EXCHANGE TRADED FD	42,558	$2.2B	0.57%
43	XOMEXXON MOBIL CORP	26,739	$2.2B	0.56%
44	EZUISHARES	51,505	$2.1B	0.54%
45	VBRVANGUARD INDEX FDS	16,414	$2.0B	0.52%
46	SKYWSKYWEST INC	57,300	$2.0B	0.52%
47	PGPROCTER & GAMBLE CO	22,414	$2.0B	0.51%
48	AGGISHARES	17,708	$1.9B	0.50%
49	GQ9SPDR GOLD TRUST	16,377	$1.9B	0.50%
50	BABOEING CO	9,368	$1.9B	0.48%
51	MSFTMICROSOFT CORP	26,181	$1.8B	0.47%
52	—MONOGRAM RESIDENTIAL TR INC	184,578	$1.8B	0.46%
53	XLYSELECT SECTOR SPDR TR	19,622	$1.8B	0.46%
54	TEITEMPLETON EMERG MKTS INCOME	155,550	$1.7B	0.45%
55	MTORMERITOR INC	98,500	$1.6B	0.42%
56	RDVYFIRST TR EXCHANGE TRADED FD	60,366	$1.6B	0.42%
57	BABAALIBABA GROUP HLDG LTD	11,529	$1.6B	0.42%
58	OREALTY INCOME CORP	29,283	$1.6B	0.42%
59	AAWWUSDATLAS AIR WORDWIDE HLDGS IN	30,920	$1.6B	0.42%
60	FXOFIRST TR EXCHANGE TRADED FD	55,992	$1.6B	0.41%
61	GMEGAMESTOP CORP NEW	73,246	$1.6B	0.41%
62	TIPISHARES	13,900	$1.6B	0.41%
63	AMZNAMAZON COM INC	1,626	$1.6B	0.41%
64	—POWERSHARES ETF TRUST II	59,921	$1.5B	0.40%
65	VSSVANGUARD INTL EQUITY INDEX F	14,205	$1.5B	0.40%
66	MRKMERCK & CO INC NEW	23,940	$1.5B	0.40%
67	BACVERIZON	33,632	$1.5B	0.39%
68	VTVVANGUARD INDEX FDS	14,893	$1.4B	0.37%
69	—CHICAGO BRIDGE & IRON CO N V	72,461	$1.4B	0.37%
70	TG7TRIUMPH GROUP INC NEW	44,400	$1.4B	0.36%
71	—EXPRESS SCRIPTS HLDG CO	21,397	$1.4B	0.35%
72	IYLDISHARES TR	53,240	$1.4B	0.35%
73	WECWEC ENERGY GROUP INC	22,191	$1.4B	0.35%
74	GTGOODYEAR TIRE & RUBBER COMPANY	38,610	$1.4B	0.35%
75	GEGENERAL ELECTRIC CO	49,689	$1.3B	0.35%
76	—GENERAL CABLE CORP	79,550	$1.3B	0.34%
77	GOOGALPHABET INC	1,421	$1.3B	0.33%
78	FLEXFLEXTRONICS INTL LTD	78,700	$1.3B	0.33%
79	ADNTADIENT PLC	19,396	$1.3B	0.33%
80	REGIEURRENEWABLE ENERGY GROUP INC	97,600	$1.3B	0.33%
81	—ISHARES U S ETF TR	12,407	$1.2B	0.32%
82	GMGENERAL MTRS CO	35,509	$1.2B	0.32%
83	—ALLERGAN PLC	5,092	$1.2B	0.32%
84	PFEPFIZER INC	36,770	$1.2B	0.32%
85	VUGVANGUARD INDEX FDS	9,700	$1.2B	0.32%
86	CVSCVS HEALTH CORP	15,200	$1.2B	0.32%
87	VXFVANGUARD INDEX FDS	11,846	$1.2B	0.31%
88	PBFPBF ENERGY INC	54,452	$1.2B	0.31%
89	—POWERSHARES ETF TRUST II	69,390	$1.2B	0.31%
90	UISUNISYS CORP	93,500	$1.2B	0.31%
91	METAFACEBOOK INC	7,694	$1.2B	0.30%
92	MDYSPDR S&P MIDCAP 400 ETF TR	3,656	$1.2B	0.30%
93	FDTFIRST TR EXCH TRD ALPHA FD I	20,570	$1.1B	0.29%
94	STLAFIAT CHRYSLER AUTOMOBILES N	106,315	$1.1B	0.29%
95	—CLAYMORE EXCHANGE TRD FD TR	95,102	$1.1B	0.29%
96	4I1PHILIP MORRIS INTL INC	9,349	$1.1B	0.28%
97	LUVSOUTHWEST AIRLS CO	17,587	$1.1B	0.28%
98	ICFISHARES	10,769	$1.1B	0.28%
99	VEAVANGUARD TAX MANAGED INTL FD	26,022	$1.1B	0.28%
100	BSVVANGUARD BD INDEX FD INC	13,402	$1.1B	0.28%

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