First Heartland Consultants, Inc.

CIK: 0001428793SEC EDGAR →

Portfolio Value

$1.3B

Holdings

533

As of

Q4 2025

New Positions

44

Closed Positions

23

Top 10 Holdings

RankStockSharesValue% of Portfolio
1

ETF SER SOLUTIONS

1,072,556$46.9M
3.55%
2

SPDR SERIES TRUST

580,485$46.6M
3.53%
3

INVESCO QQQ TR

73,919$45.4M
3.44%
4

SPDR S&P 500 ETF TR

51,325$35.0M
2.65%
5

SPDR INDEX SHS FDS

721,548$32.0M
2.43%
6

ETF SER SOLUTIONS

964,963$27.5M
2.08%
7

FIRST TR EXCHANGE TRADED FD

384,922$26.7M
2.03%
8

ISHARES

207,200$25.5M
1.94%
9

VANGUARD BD INDEX FD INC

318,613$25.1M
1.90%
10

SPDR SERIES TRUST

233,321$24.9M
1.89%

Quarterly Changes

Top Buys

SPDW↑ Increased
$7.5M
JMOMNEW
$4.2M
GRNY↑ Increased
$3.9M
IVES↑ Increased
$3.8M
FTCB↑ Increased
$3.6M

Top Sells

FRDM↓ Decreased
$16.6M
FXICLOSED
$5.6M
OSCV↓ Decreased
$4.6M
SHVCLOSED
$2.5M
EFA↓ Decreased
$2.3M

New Positions (48)

$4.2M · 61K shares
$2.4M · 74K shares
$2.1M · 43K shares
$987K · 25K shares
$733K · 17K shares
$714K · 28K shares
$687K · 17K shares
$663K · 35K shares
$630K · 18K shares
$602K · 9K shares
$584K · 23K shares
$529K · 4K shares
$521K · 23K shares
$498K · 22K shares
$460K · 6K shares
$411K · 6K shares
$379K · 4K shares
$374K · 12K shares
$369K · 9K shares
$355K · 8K shares
$338K · 13K shares
$311K · 11K shares
$311K · 7K shares
$301K · 6K shares
$285K · 7K shares
$280K · 1K shares
$279K · 3K shares
$267K · 10K shares
$265K · 4K shares
$260K · 7K shares
$249K · 4K shares
$238K · 6K shares
$234K · 7K shares
$227K · 871 shares
$225K · 1K shares
$215K · 5K shares
$210K · 6K shares
$209K · 2K shares
$208K · 6K shares
$207K · 5K shares
$206K · 1K shares
$206K · 4K shares
$201K · 5K shares
$200K · 1K shares
$200K · 3K shares
$200K · 9K shares
$113K · 12K shares
$13K · 18K shares

Closed Positions (38)

$5.6M · 137K shares
$2.5M · 23K shares
$2.0M · 49K shares
$1.2M · 36K shares
$655K · 7K shares
$598K · 34K shares
$477K · 857 shares
$458K · 5K shares
$446K · 4K shares
$408K · 16K shares
$405K · 15K shares
$319K · 8K shares
$298K · 9K shares
$293K · 916 shares
$275K · 10K shares
$273K · 9K shares
$272K · 2K shares
$265K · 4K shares
$262K · 3K shares
$252K · 5K shares
$250K · 2K shares
$249K · 6K shares
$241K · 5K shares
$240K · 1K shares
$239K · 7K shares
$236K · 2K shares
$230K · 308 shares
$230K · 2K shares
$220K · 2K shares
$211K · 5K shares
$204K · 3K shares
$204K · 37 shares
$203K · 2K shares
$202K · 2K shares
$202K · 1K shares
$200K · 4K shares
$92K · 11K shares
$37K · 16K shares

Sector Breakdown

Sector# HoldingsValue%
Financial Services364$1.1B81.9%
Unknown41$108.3M8.2%
Technology33$53.1M4.0%
Consumer Cyclical15$21.0M1.6%
Healthcare17$13.3M1.0%
Communication Services8$11.2M0.9%
Industrials18$11.0M0.8%
Consumer Defensive7$9.1M0.7%
Energy11$5.6M0.4%
Real Estate9$2.5M0.2%
Utilities5$2.1M0.2%
Basic Materials5$1.3M0.1%