Who Owns INNOVATOR ETFS TRUST (QFLR)?Hedge Fund & Institutional Holders

$33.86-0.14 (-0.41%)NYSE_ARCA

Institutional Holders

50

as of Q4 2025

Total Institutional Value

$InfinityT

% of Float Held

—

QoQ Change in Holders

+13 / -6

Price History

$26.00$28.30$30.60$32.90$35.20Sep 24Jun 25Mar 26

QFLR — Biggest New Institutional Buyers This Quarter

FundActionShares AddedValue Added
COMMONWEALTH EQUITY SERVICES, LLCNew Position+515K+$17.0B
Holos Integrated Wealth LLCNew Position+323K+$10.8B
Simplicity Wealth,LLCNew Position+256K+$8.8B
Snowden Capital Advisors LLCNew Position+133K+$4.0B
WINNOW WEALTH LLCNew Position+97K+$3.4B
Outlook Wealth Advisors, LLCNew Position+97K+$3.3B
Authentikos Wealth Advisory, LLCNew Position+96K+$3.3B
COMPASS CAPITAL CORP /MA/ /ADVNew Position+82K+$2.8B
Worth Financial Advisory Group, LLCNew Position+64K+$2.2B
Triumph Capital ManagementIncreased+60K+$2.2B
Rockefeller Capital Management L.P.New Position+74K+$2.0B
Trek Financial, LLCNew Position+52K+$1.8B
GWN SECURITIES INC.New Position+33K+$1.1B
Whipplewood Advisors, LLCNew Position+32K+$1.1B
Farther Finance Advisors, LLCIncreased+25K+$1.0B

QFLR — Institutions Reducing or Closing Positions

FundActionShares SoldValue Sold
OSAIC HOLDINGS, INC.Decreased-84K-$3.3B
Davies Financial Advisors, Inc.Decreased-98K-$3.2B
NewEdge Advisors, LLCDecreased-4K-$2.5B
IHT Wealth Management, LLCDecreased-24K-$1.2B
CITADEL ADVISORS LLCClosed Position-30K-$979.7M
SUSQUEHANNA INTERNATIONAL GROUP, LLPClosed Position-26K-$846.5M
Siligmueller & Norvid Wealth Advisors LLCClosed Position-22K-$745.2M
Luminist Capital LLCClosed Position-15K-$497.9M
Sunbelt Securities, Inc.Decreased-11K-$361.1M
Gradient Investments LLCClosed Position-11K-$358.8M
World Investment AdvisorsDecreased-128-$339.5M
Castleview Partners, LLCDecreased-2K-$58.6M
O'SHAUGHNESSY ASSET MANAGEMENT, LLCDecreased-117-$12.7M
BEACON FINANCIAL GROUPClosed Position-27K-$909K
Kestra Advisory Services, LLCDecreased-34K-$709K

Top Institutional Holders(Q4 2025)

#FundSharesValue% of PortfolioType
1COMMONWEALTH EQUITY SERVICES, LLC514,610$17.0B0.02%Share
2HFG Wealth Management, LLC409,141$14.0B7.73%Share
3Simplicity Wealth,LLC256,224$8.8B0.52%Share
4Pinnacle Wealth Management Group, Inc.198,332$6.8B3.40%Share
5OSAIC HOLDINGS, INC.189,111$6.0B0.01%Share
6Farther Finance Advisors, LLC167,317$5.7B0.06%Share
7Holos Integrated Wealth LLC166,351$5.5B3.21%Share
8Holos Integrated Wealth LLC156,310$5.4B2.99%Share
9Triumph Capital Management135,484$4.6B1.00%Share
10Snowden Capital Advisors LLC132,722$4.0B0.10%Share
11WINNOW WEALTH LLC96,636$3.4B2.50%Share
12Outlook Wealth Advisors, LLC97,043$3.3B0.75%Share
13Authentikos Wealth Advisory, LLC95,721$3.3B2.17%Share
14Southland Equity Partners LLC91,694$3.1B0.62%Share
15IHT Wealth Management, LLC99,309$3.0B0.07%Share
16COMPASS CAPITAL CORP /MA/ /ADV81,708$2.8B1.09%Share
17Davies Financial Advisors, Inc.64,810$2.2B4.11%Share
18Worth Financial Advisory Group, LLC64,015$2.2B1.06%Share
19Rockefeller Capital Management L.P.74,048$2.0B0.00%Share
20Rothschild Wealth LLC58,964$2.0B0.24%Share
21Trek Financial, LLC51,548$1.8B0.10%Share
22Perennial Investment Advisors, LLC35,725$1.2B0.10%Share
23Signal Advisors Wealth, LLC33,881$1.2B0.09%Share
24GWN SECURITIES INC.33,033$1.1B0.23%Share
25Whipplewood Advisors, LLC32,243$1.1B0.71%Share
26Aptus Capital Advisors, LLC30,835$1.0B0.01%Share
27CCG WEALTH MANAGEMENT, LLC29,157$999.0M0.43%Share
28Mutual Advisors, LLC25,235$865.0M0.02%Share
29IMG Wealth Management, Inc.23,017$789.0M0.50%Share
304J Wealth Management LLC21,910$751.0M0.43%Share
31YARGER WEALTH STRATEGIES, LLC20,135$690.0M0.30%Share
32Gateway Wealth Partners, LLC17,627$604.0M0.07%Share
33Castleview Partners, LLC16,586$568.0M0.28%Share
34Navis Wealth Advisors, LLC15,807$541.0M0.23%Share
35Ifrah Financial Services, Inc.15,246$522.0M0.13%Share
36Sunbelt Securities, Inc.15,040$515.0M0.03%Share
37Financial Futures Ltd Liability Co.14,908$511.0M0.24%Share
38Stratos Wealth Partners, LTD.14,828$508.0M0.01%Share
39Advisor Resource Council14,830$508.0M0.18%Share
40Beacon Financial Advisory LLC13,312$456.0M0.11%Share
41FORONJY FINANCIAL LLC11,543$395.0M0.16%Share
42Impact Partnership Wealth, LLC7,840$268.0M0.03%Share
43Wealthcare Advisory Partners LLC6,724$230.0M0.00%Share
44Capital Investment Advisory Services, LLC6,644$227.0M0.02%Share
45OLD MISSION CAPITAL LLC6,593$226.0M0.01%Share
46Sigma Planning Corp6,551$224.0M0.01%Share
47ATTICUS WEALTH MANAGEMENT, LLC5,865$201.0M0.05%Share
48CoreCap Advisors, LLC4,445$152.0M0.01%Share
49Golden State Wealth Management, LLC3,052$104.0M0.01%Share
50LPL Financial LLC1,278,138$43.0M0.01%Share

QFLR Institutional Ownership History

QuarterHoldersTotal ValueChange
Q4 202597$123.6B+51
Q3 202546$108.6B-30
Q2 202576$189.8B+2
Q1 202574$157.9B+17
Q4 202457$1.6T+25
Q3 202432$11.9T+8
Q2 202424$7.3T+8
Q1 202416$239.4T—

As of Q4 2025, 50 institutional investors hold QFLR (INNOVATOR ETFS TRUST). The largest holder is COMMONWEALTH EQUITY SERVICES, LLC with $17.0B in shares. This quarter, 13 institutions opened new positions and 6 closed their positions.

Frequently Asked Questions

How many hedge funds own QFLR?

As of Q4 2025, 50 institutional investors report holding QFLR (INNOVATOR ETFS TRUST) in their 13F filings.

Who is the largest institutional holder of QFLR?

The largest institutional holder of QFLR is COMMONWEALTH EQUITY SERVICES, LLC with $17.0B in shares.

Is institutional ownership of QFLR increasing or decreasing?

This quarter, 13 institutions opened new positions in QFLR and 6 closed their positions.